What is Journalism and Mass Communication?

The Bachelor of Journalism and Mass Communication is referred to as BJMC. The major goal of this undergraduate degree program is to give students a thorough understanding of mass communication and journalism.

What is the duration of the BJMC course?

The three-year BJMC undergraduate program gives you the opportunity to learn and work in the media and journalism fields. Important facets of the media are covered in the course, including radio journalism, broadcasting, photojournalism, PR theory, and various forms of communication. There are six semesters for this course.

What is the BJMC course salary?

The average BJMC salary in India is INR 5 LPA, while the cost of BJMC courses can vary from INR 5 to 6 lakh.

Can I do BJMC after the 12th?

Yes, interested students seeking admission to the Bachelor of Journalism and Mass Communication (BJMC) can do BJMC after 12th grade. You must have completed the 12th grade or its equivalent with a minimum of 50% marks.

Is the Journalism and Mass Communication (BJMC) course available at UMU?

Yes, the BJMC course is available at Usha Martin University. If you are eager to take admission to the Bachelor of Journalism and Mass Communication, you can take admission directly. You will get all the necessary and significant advantages during your BJMC course.

Duration

4 Years

Eligibility

Min. should have passed 12th (10+2) examination

Fees

Total 2,85,0000 INR only

Home » UG Programmes » Bachelor of Arts in Journalism & Mass Communication (BAJMC)

Admission Open 2026-27 | BAJMC Programme

Q: What Jobs can you do after BJMC?

Following completion of a BJMC course, one can pursue careers in journalism, copywriting, public relations, media planning, radio jockeying, video production, social media management, news anchoring, and event management, among other fields.

About the BA Journalism & Mass Communication Programme

Journalism and Mass Communication are all about various media forms,i.e. newspapers, magazines, radio, television, cinema, advertising, public relations, digital media, etc. The BAJMC programme provides a solid foundation for students willing to become future media professionals. The curriculum is a sound combination of theory and practical aspects. It is designed to equip students with a judicious blend of knowledge, skills, and attitudes to become media professionals. The program also takes into account all the requirements of the ever-changing media industry.

The programme of study leading to the Bachelor of Arts in Journalism & Mass Communication Degree (BAJMC) of the Usha Martin University (UMU) shall be conducted full-time under the Faculty of Journalism &Mass Communication. The offered Bachelor’s degree programme is a testament to its commitment to grooming the next generation of proficient media professionals. The programme enhances students’ learning experiences by facilitating them with the latest cutting-edge technologies and software and organizing regular workshops, seminars, industry experts’ lectures, and educational tours. Students are trained to become bilingual media persons, keeping in mind the contemporary industry requirements. Hence, they can learn in the classroom and write the examination in Hindi and English.

The three-year Bachelor’s curriculum has been divided into six semesters, including lectures, tutorials, practical, projects, industrial visits, educational tours, etc. The curriculum also includes other curricular, co-curricular and extracurricular activities as may be prescribed by the University occasionally.

The University has adopted a Choice Based Credit System (CBCS), allowing students to choose courses from the prescribed courses: core, discipline specific elective, general elective, ability enhancement, production project and internship minor, or skill-based.

Programme Overview

Programme Educational Objectives (PEOs)

To impart the basic knowledge of Journalism and Mass Communication and equip students with the knowledge and essential skills required for working in various media organizations
To develop the learner into industry-ready efficient media professionals with a sound understanding of professional ethics, Indian values and global culture
To impart Information & Communication Technologies (ICT) skills, including digital media literacy and competencies and imbibe the culture of research, innovation and entrepreneurship
To prepare socially responsible media professionals with global vision by encouraging critical thinking, research aptitude, and ethics related to media among the students

Programme Learning Outcomes

PO-1: Identify various processes of communication and journalism
PO-2: Write for newspapers, radio, television and new media
PO-3: Utilize various communication technologies used in media
PO-4: Produce multiple forms of content for different media
PO-5: Undertake a professional assignment in the Media & Entertainment Industry
PO-6: Develop as a committed and responsible media professional
PO-7: Startup as a media entrepreneur adhering to human values

Program Specific Outcomes

PSO 1: Graduates should be able to demonstrate effective written and oral communication skills for various forms of media, including print, broadcast, and digital, with a strong understanding of journalistic ethics and apply ethical principles in their reporting and writing.
PSO 2: Graduates should be proficient in using various media tools and technologies, including videography, photography, and editing software. They should understand the media landscape, including emerging technologies and changing audience preferences, and innovate in their professional approaches.

Expectations from you

Faculty of Journalism and Mass Communication assures you that the three-year course will strengthen your potential and capability of thinking, writing and producing content for various media platforms. However, the prerequisite to excel in this field is to be curious about whatever is happening around the world. So, the learner, prepare yourself in the following ways:

Read newspapers minutely and precisely.

Listen to the radio and possess a strong passion for storytelling
Grab knowledge and learn how to present through various television programs and web media.
Always keep an eye on your community to gain a good understanding of at least sociocultural and economic processes.
Develop your understanding of contemporary issues.

Career Opportunities After BA Journalism & Mass Communication

The media and communication industry offers exciting opportunities across traditional and digital platforms. After completing your BA in Journalism & Mass Communication from Usha Martin University, you can explore careers such as:

Journalist
News Reporter
Content Writer
Digital Media Executive
Public Relations Officer
Social Media Manager
Radio Jockey
News Anchor
Television Presenter
Advertising Executive
Media Planner
Corporate Communication Executive
Copywriter
Event Manager
Video Content Creator

With the rapid growth of digital media, entertainment, online news platforms, and corporate communication, skilled media professionals are in high demand across industries.

Job Prospects after BA Journalism & Mass Communication

Government Sector
Print Media (newspapers, Magazines, Publishing House
Radio Industry
Television Industry
Corporate Communication Officer/ Public Relations Officer –
Digital Media/Social Media Specialist
Film Industry
Media and Event Planner
Advertising Industry
Entrepreneur
NGOs

Vision & Mission

Vision:

To be the state of art institution for media education.

Mission:

To develop journalists dedicated to accuracy, fairness, and ethical reporting.
To equip students with lifelong learning and innovation for the dynamic media landscape.
To build collaborations with media organizations and academic institutions.
To advance media literacy and research in emerging media technologies.

Why Choose Usha Martin University for BA Journalism & Mass Communication?

At Usha Martin University, we help you turn your passion for media, communication, and storytelling into a successful career. Our BA Journalism & Mass Communication program is designed to give you both theoretical knowledge and practical exposure so that you are ready for the fast-changing media industry.

Industry-Relevant Curriculum: Learn about the most recent developments in journalism, digital media, advertising, public relations, and content production with this industry-oriented curriculum.
Practical Learning Approach: Participate in projects, presentations, workshops, and media-related events to obtain practical experience.
Experienced Faculty: Throughout your academic career, you will receive guidance from knowledgeable instructors and business executives.
Modern Learning Environment: Access top-notch facilities and resources that foster professional and creative growth in the modern learning environment.
Focus on Skill Development: Develop effective writing, reporting, presentation, communication, and digital media abilities.
Career Support & Guidance: To help you reach your career objectives, get career counseling, placement support, and industry exposure.
Affordable & Accessible Education – Earn a recognized degree from a reputed university without putting excessive financial pressure on yourself.

Admission Open 2026—BA Journalism & Mass Communication

Are you prepared to pursue a career in public relations, journalism, media, or digital communication? Usha Martin University’s BA Journalism & Mass Communication department is now accepting applications. We welcome aspirational students who wish to advance their professional communication abilities and have an influence in the media industry. Apply today and take the first step toward a rewarding career in journalism and mass communication.

Industry-focused curriculum
Expert faculty support
Practical media exposure
Career-oriented learning
Placement assistance

Seats are limited. Enroll now and start your journey with Usha Martin University.

Student Testimonials (BAJMC)

Advantages of Learning BA Journalism & Mass Communication

When you choose BA Journalism & Mass Communication, you prepare yourself for a dynamic and creative career where your ideas, communication skills, and storytelling abilities can make a real difference.

Develop Strong Communication Skills: You learn how to communicate clearly, confidently, and professionally across different media platforms.
Explore Diverse Career Options: From journalism and broadcasting to advertising, public relations, and digital marketing, the degree opens doors to multiple career paths.
Gain Digital Media Expertise: Learn how modern media works, including social media, online journalism, content creation, and digital communication.
Build Creativity and Confidence: Enhance your ability to think creatively, express ideas effectively, and engage with different audiences.
Learn Through Practical Exposure: Work on assignments, presentations, projects, and media-related activities that help you gain real-world experience.
Stay Relevant in a Growing Industry: The demand for skilled communication and media professionals continues to grow as businesses and organizations increasingly rely on digital communication.
Create Opportunities for Higher Education: After graduation, you can pursue advanced studies such as MJMC, MBA, public relations, advertising, digital marketing, and other specialized programs.

At Usha Martin University, we help you develop the knowledge, skills, and confidence needed to succeed in the exciting world of journalism and mass communication.

Programme Curriculum

First Year

First Semester

First Semester
Sr.no.	Subject Code	Name of the Subject	Periods			Total Credits	Total Hours	Evaluation Scheme				Total Marks
			Periods					Continuous Evaluation			End Semester Examination
			Lecture	Tutorial	Practical			Mid Term Assessment	Internal Assessment	Total	End Semester Examination
1.	BAJMC-C101	Introduction to Journalism	3	1	0	4	4	25	15	40	60	100
2.	BAJMC-C102	History of Media	3	1	0	4	4	25	15	40	60	100
3.	BAJMC-AEC01	Communicative Hindi	3	1	0	4	4	25	15	40	60	100
4.	BAJMC-SEC01	Computer Applications*	2	0	4	4	6	25	15	40	60	100
5.	BAJMC-C105	Current Affairs	3	1	0	4	4	25	15	40	60	100
		Total	14	04	04	20	22	125	75	200	300	500

Second Semester

Second Semester
Sr.no.	Sub. Code	Name of the Subject	Periods			Total Credits	Total Hours	Evaluation Scheme				Total Marks
			Periods					Continuous Evaluation			End Semester Examination
			Lecture	Tutorial	Practical			Mid Term Evaluation	Internal Assessment	Total	End Semester Examination
1.	BAJMC-C201	Basics of Communication	4	1	0	5	5	25	15	40	60	100
2.	BAJMC-DSE01	To be opted from the list of offered papers	4	1	0	5	5	25	15	40	60	100
3.	BAJMC-AEC02	Environment Science	3	1	0	4	4	25	15	40	60	100
4.	BAJMC-AEC03	Communicative English	3	1	0	4	4	25	15	40	60	100
5.	BAJMC-SEC02	Visual Communication	3	1	0	4	4	25	15	40	60	100
		Total	17	05	00	22	22	125	75	200	300	500

Second Year

Third Semester

Third Semester
Sr.no.	Sub. Code	Name of the Subject	Periods			Total Credits	Total Hours	Evaluation Scheme				Total Marks
			Periods					Continuous Evaluation			End Semester Examination
			Lecture	Tutorial	Practical			Mid Term Assessment	Internal Assessment	Total	End Semester Examination
1.	BAJMC-C301	Development Communication	4	1	0	5	5	25	15	40	60	100
2.	BAJMC-SEC03	Photography*	2	0	4	4	6	25	15	40	60	100
3.	BAJMC-C303	Advertising	4	1	0	5	5	25	15	40	60	100
4.	BAJMC-SEC04	Reporting and Editing	4	1	0	5	5	25	15	40	60	100
5.	BAJMC-C305	Writing for Media*	2	0	4	4	6	25	15	40	60	100
		Total	16	03	08	23	27	125	75	200	300	500

Fourth Semester

Fourth Semester
Sr.no.	Sub. Code	Name of the Subject	Periods			Total Credits	Total Hours	Evaluation Scheme				Total Marks
			Periods					Continuous Evaluation			End Semester Examination
			Lecture	Tutorial	Practical			Mid Term Assessment	Internal Assessment	Total	End Semester Examination
1.	BAJMC-C401	Media Laws and Ethics	4	1	0	5	5	25	15	40	60	100
2.	BAJMC-C402	Public Relations	4	1	0	5	5	25	15	40	60	100
3.	BAJMC-C403	Computer Graphics*	2	0	4	4	6	25	15	40	60	100
4.	BAJMC-SEC05	Mobile Journalism*	2	0	4	4	6	25	15	40	60	100
5.	BAJMC-DSE02	To be opted from the list of offered papers	2	0	4	4	6	25	15	40	60	100
		Total	14	02	12	22	28	125	75	200	300	500

Third Year

Fifth Semester

Fifth Semester
Sr.no.	Sub Code	Name of the Subject	Periods			Total Credits	Total Hours	Evaluation Scheme				Total Marks
			Periods					Continuous Evaluation			End Semester Examination
			Lecture	Tutorial	Practical			Mid Term Evaluation	Internal Assessment	Total	End Semester Examination
1.	BAJMC-C501	Global Media	4	1	0	5	5	25	15	40	60	100
2.	BAJMC- DSE03	To be opted from the list of offered papers	2	0	4	5	6	25	15	40	60	100
3.	BAJMC- GE01	Convergent Journalism	3	1	0	4	4	25	15	40	60	100
4.	BAJMC- C504	Radio Production*	2	0	4	4	6	25	15	40	60	100
5.	BAJMC-C505	Television Production*	2	0	4	4	6	25	15	40	60	100
		Total	13	02	12	22	27	125	75	200	300	500

Sixth Semester

Sixth Semester
Sr.no.	Sub. Code	Name of the Subject	Periods			Total Credits	Total Hours	Evaluation Scheme				Total Marks
			Periods					Continuous Evaluation			End Semester Examination
			Lecture	Tutorial	Practical			Mid Term Assessment	Internal Assessment	Total	End Semester Examination
1.	BAJMC-C601	New Media	4	1	0	5	5	25	15	40	60	100
2.	BAJMC-GE02	Media, Culture and Society	3	1	0	4	4	25	15	40	60	100
3.	BAJMC-P601	Production Project	2	2	4	6	8	Production Work – 150 Report Submission – 30 Viva-Voce – 20				200
4.	BAJMC-P602	Internship	—	—	—	6	12	Internship Certificate – 20 Internship Report -50, Viva Voce -30				100
		Total	09	04	04	21	29					500

How to Apply

Admission Procedure

Usha Martin University offers admissions to wide range of degree programmes ranging from Bachelors to Post Graduate, Ph.D, M.Phil, in addition to diploma programmes. Usha Martin University aims to facilitate its students to select avenues as per their career goals and interest from among our MBA, BBA, B.Com, B.A (English), B.Sc. (Agriculture), BA (Journalism and Mass Communication), B.Sc. (Physiotherapy).

The admission process of Usha Martin University is fairly easy.

Candidates seeking admissions at Usha Martin University, have two options:

Online Applications:

Candidates who wish to apply online can fill up Application form by clicking “APPLY ONLINE” link on website and payment can also be made online through Debit card, Credit Card and Internet Banking.

Note: Those who are not able to make the online payment can send the payment to the University through a DD of Rs. 500/- in favour of Usha Martin University payable at Jharkhand.

Offline Applications:

Candidates can download the Form from website. If the Application Form is downloaded from the website, the applicants are required to enclose a Demand Draft of `500/- in favour of Usha Martin University, Jharkhand, payable at Jharkhand along with the Application Form, failing which the application shall be rejected.

A duly filled Application Form must be delivered in person or sent through registered post/ speed post/ reputed courier service to ensure that the application form is received by the University within the specified time and date. The form can also be sent to the city office mentioned on the website

Candidates can also collect Application Form from University campus and its selected Branches Offices as mentioned

Note:

After receiving the application form, the candidates will be informed by the University officials within 7 working days, and the information about admission (Through Entrance Exam or Merit Basis) will be intimated to candidates accordingly.

Rules and Regulations

If a student admitted to the institute is found to have given any false information or suppressed any material information, his/her admission will be cancelled, and fees will not be refunded.
Cost of application fee once paid is non-refundable.
The institute does not take responsibility for the delay in transit involved in receipt and delivery of any communication between the institute and the applicant.
All disputes are subject to the legal jurisdiction of District Ranchi, Jharkhand, (India).
Those who are given provisional admission due to non-declaration of their graduation result are required to submit the marks sheet up to 31st October 2020.
Students must follow all the rules and regulations, framed from time to time by the institute. Breach of any of these may render him/her liable for penalty under the rules and/or expulsion from the institute

The University reserves the right to alter the course content of the programmes, rules and regulations, teaching schedule, tuition fee payable, boarding and lodging fees and/or any other matter pertaining to its working. The Management’s decision will be deemed as final in all such matters.

Programme Eligibility

The minimum eligibility criteria for the admissions to Bachelor of Arts in Journalism and Mass Communication are as follows:

The candidate should have passed 12th examination from any recognized board, University or council.
A candidate seeking admission in Bachelor of Arts in Journalism and Mass Communication programme must have secured a minimum of 50% marks in aggregate in 12th Examination or equivalent.
Candidates belonging to SC/ST/OBC, physically challenged, war widow and other such categories, a relaxation of 5% would apply as per the Government of India reservation policy.

Frequently Asked Questions (FAQ's)

What are the eligibility criteria for BAJMC ?

Candidates must have completed their 10+2 or its equivalent at a recognized university or board with at least a 50% grade point average.

What is the expected salary after completing a programme in BAJMC?

The average salary expected after completing a BAJMC programme in India is INR 5 LPA, while the cost of BAJMC programme can vary from INR 5 to 6 lakh.

What jobs can you do after completing BAJMC programme?

Following completion of a BAJMC programme course, one can pursue careers in journalism, copywriting, public relations, media planning, radio jockeying, video production, social media management, news anchoring, and event management, among other fields.

Which college is best for the BAJMC course in Ranchi?

The best university for the Bachelor of Journalism and Mass Communication (BAJMC) programme is Usha Martin University in Ranchi, because you will experience great faculty expertise, infrastructure, and relevance of the curriculum. All the essential and crucial benefits and facilities are provided by Usha Martin University.

Can I do BAJMC after the 12th?

Yes, interested students seeking admission to the Bachelors of Arts in Journalism and Mass Communication (BAJMC) can do BAJMC after 12th grade. You must have completed the 12th grade or its equivalent with a minimum of 50% marks.

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