Duration
Eligibility
Fees
Admission Open 2026-27 | MBA in Business Intelligence & Data Analytics
Overview of the MBA in Business Intelligence & Data Analytics
The MBA in Business Intelligence & Data Analytics at Usha Martin University is a postgraduate course that offers students knowledge in business management along with skills in data analysis. In the present scenario, every organization uses data for taking business decisions, and hence, the demand for business intelligence and data analytics professionals is high.
The course curriculum for the MBA in Business Intelligence & Data Analytics at Usha Martin University will include business management-related subjects such as marketing management, financial management, human resource management, and business analytics-related subjects such as data analytics, business intelligence, data visualization, predictive analytics, and big data technologies.
The students who complete the course will have the ability to interpret complex data and provide insights for business decisions. This course offers students a wide range of opportunities for employment in various industries such as IT, finance, consulting, e-commerce, and healthcare.
Programme Overview
- To develop strong management and leadership skills.
- To provide knowledge of business intelligence and analytics tools.
- To enhance analytical and data interpretation abilities.
- To train students in data-driven decision-making.
- To provide hands-on experience with real-world data.
- To develop problem-solving and strategic thinking skills.
- To prepare students for managerial roles in analytics.
- To build understanding of big data and predictive analytics.
- To encourage innovation and research in business analytics.
- To equip students with industry-relevant skills.
- Strong understanding of business management and analytics concepts.
- Ability to analyze and interpret complex data sets.
- Proficiency in tools like Power BI, Excel, and analytics platforms.
- Skills to support strategic business decisions using data.
- Improved problem-solving and critical thinking abilities.
- Ability to work in data-driven business environments.
- Experience in handling projects and real-world case studies.
- Enhanced communication and presentation skills.
- Readiness for managerial and analytical roles.
- Capability to adapt to evolving business technologies.
The Faculty of Management at Usha Martin University provides a progressive and industry-specific learning environment for students seeking an MBA in Business Intelligence & Data Analytics. The faculty comprises professors, industry experts, and research professionals from various backgrounds, ensuring that they bring a combination of theoretical and practical knowledge into the classroom for students. The professors help students learn and understand both management and current data-driven business trends and techniques.
The methodology of teaching is highly practical and application-based. Unlike traditional learning methods, where students learn only from textbooks and theoretical concepts, in this course, students learn from case studies and real-world business scenarios and data analysis projects. The professors also help students develop analytical thinking and strategic decision-making skills through personal mentoring. Moreover, workshops, seminars, and guest lectures from industry professionals help students keep abreast of current trends and techniques in business analytics through industry interactions and workshops. The overall aim is to help students become competent and skilled professionals in using data for business growth and development.
- High demand for data-driven professionals in the corporate world.
- Attractive salary packages in analytics and management roles.
- Combination of management and technical skills.
- Wide career opportunities across industries.
- Hands-on experience with modern analytics tools.
- Strong focus on decision-making using data insights.
- Future-oriented course with growing industry relevance.
- Opportunities to work in global companies.
- Enhances problem-solving and analytical skills.
- Scope for career growth and leadership roles.
Why Choose Usha Martin University for an MBA in Business Intelligence & Data Analytics?
- Industry-oriented curriculum aligned with current market trends.
- Experienced faculty with academic and industry exposure.
- Focus on practical learning through projects and case studies.
- Hands-on training with modern analytics tools.
- Internship and placement assistance.
- Regular workshops, seminars, and guest lectures.
- Well-developed infrastructure and learning resources.
- Scholarship opportunities for deserving students.
- Emphasis on overall personality development.
- Strong focus on career readiness and employability.
Programme Curriculum
| SUBJECT CODE | SUBJECT NAME | CREDITS |
| MBA-1001 | Management Process and Organizational Behavior | 3 |
| MBA-1002 | Quantitative Techniques for Management | 3 |
| MBA-1003 | Managerial Economics | 3 |
| MBA-1004 | Environmental Management | 3 |
| MBA-1005 | Managerial Skill Development | 2 |
| MBA-1006 | Business Ethics | 3 |
| MBA-1007 | Accounting for Managers | 3 |
| MBA-1008 | Computers Application in Management | 3 |
| SUBJECT CODE | SUBJECT NAME | CREDITS |
| MBA-2002 | Operations Research | 3 |
| MBA-2003 | Human Resource Management | 3 |
| MBA-2004 | Financial Management | 3 |
| MBA-2005 | Marketing Management | 3 |
| MBA-2006 | Production & Operations Management | 3 |
| MBA-2007 | Research Methodology | 3 |
| MBA-2008 | International Business Environment & Management | 3 |
| MBA-2009 | Artificial Intelligence & Machine Learning | 3 |
|
GENERAL SUBJECTS |
||
| SUBJECT CODE | SUBJECT NAME | CREDITS |
| MBA-3001 | Business Environment | 3 |
| MBA-3002 | Decision Support System & Management Information | 3 |
| System | ||
| MBA-3003 | Business Legislation | 3 |
| MBA-3004 | Summer Training Project | 3 |
| FINANCIAL MANAGEMENT (MAJOR | ||
| MBAF-3001 | Security Analysis and Portfolio Management | 3 |
| MBAF-3002 | Capital Budgeting | 3 |
| MBAF-3003 | Financial Institution and Market | 3 |
| MBAF-3004 | Working Capital Management | 3 |
| MARKETING MANAGEMENT (MAJOR) | ||
| MBAM-3001 | Consumer Behavior | 3 |
| MBAM-3002 | Advertising Management | 3 |
| MBAM-3003 | Service Marketing | 3 |
| MBAM-3004 | International Marketing | 3 |
| HUMAN RESOURCE MANAGEMENT (MAJOR) | ||
| MBAH-3001 | Industrial Relations & Collective Bargaining | 3 |
| MBAH-3002 | Compensation Management | 3 |
| MBAH-3003 | Strategic Training & Development | 3 |
| MBAH-3004 | HRD | 3 |
| INFORMATION TECHNOLOGY (MAJOR) | ||
| MBAIT-3002 | Enterprise Resource Planning and Business Process | 3 |
| Reengineering | ||
| MBAIT-3005 | Business Intelligence and Analytics | 3 |
| MBAIT-3007 | Data Sciences with R Programming | 3 |
| MBAIT-3008 | Database Management System | 3 |
| FINANCIAL MANAGEMENT (MINOR) | ||
| MBAF-3002 | Capital Budgeting | 3 |
| MBAF-3003 | Financial Institution and Market | 3 |
| MARKETING MANAGEMENT (MINOR) | ||
| MBAM-3001 | Consumer Behavior | 3 |
| MBAM-3002 | Advertising Management | 3 |
| HUMAN RESOURCE MANAGEMENT (MINOR) | ||
| MBAH-3004 | HRD | 3 |
| MBAH-3003 | Strategic Training & Development | 3 |
| INFORMATION TECHNOLOGY (MINOR) | ||
| MBAIT-3005 | Business Intelligence and Analytics | 3 |
| MBAIT-3008 | Database Management System | 3 |
|
GENERAL SUBJECTS |
||
| SUBJECT CODE | SUBJECT NAME | CREDITS |
| MBA-4001 | Corporate Evolution & Strategic Management | 3 |
| MBA-4002 | Project Study (equivalent to two papers or 200 marks) | 6 |
| FINANCIAL MANAGEMENT (MAJOR) | ||
| MBAF-4001 | Financial Derivative | 3 |
| MBAF-4002 | Corporate Valuation and Merger | 3 |
|
MARKETING MANAGEMENT (MAJOR) |
||
| MBAM-4001 | Logistics and Supply Chain Management | 3 |
| MBAM-4002 | Brand Management | 3 |
|
HUMAN RESOURCE MANAGEMENT (MAJOR) |
||
| MBAH-4001 | Organizational Development | 3 |
| MBAH-4003 | Cross Culture and Global HRM | 3 |
|
INFORMATION TECHNOLOGY (MAJOR) |
||
| MBAIT-4003 | Business Applications of Block Chain Technologies | 3 |
| MBAIT -4004 | Emerging Trends in Information Technology | 3 |
|
FINANCIAL MANAGEMENT (MINOR) |
||
| MBAF-4001 | Financial Derivative | 3 |
|
MARKETING MANAGEMENT (MINOR) |
||
| MBAM-4001 | Logistics and Supply Chain Management | 3 |
|
HUMAN RESOURCE MANAGEMENT (MINOR) |
||
| MBAH-4003 | Cross Culture and Global HRM | 3 |
| MBAIT – 4004 | Emerging Trends in Information Technology | 3 |
Top Career Options After MBA in Business Intelligence & Data Analytics
Here are the top career options after completing this MBA program:
- Business Analyst
- Data Analyst
- Business Intelligence Analyst
- Data Scientist
- Analytics Consultant
- Market Research Analyst
- Operations Analyst
- Financial Analyst
- Product Analyst
- Strategy Consultant
These roles offer excellent growth opportunities in industries such as IT, finance, consulting, e-commerce, healthcare, and retail.
MBA Business Intelligence & Data Analytics Admission Process
Here is the MBA admission process at Usha Martin University:
- Fill out the application form (online or offline).
- Provide accurate personal and academic details.
- Submit/upload required documents (graduation mark sheets, certificates).
- The application is reviewed based on eligibility criteria.
- Appear for counseling or personal interview (if required).
- Receive admission offer letter.
- Pay the admission fee to confirm your seat.
- Complete document verification process.
- Report to campus or join online orientation.
- Begin classes as per schedule.
Frequently Asked Questions (FAQ's)
This MBA program is designed for students who want to specialize in combining business management and data analysis skills. It helps students acquire skills in utilizing data for making smart business decisions and understanding various trends in the business environment.
A technical background is not necessary for applying for this course. Any student from any discipline, such as commerce, arts, or science, can apply for this MBA program. However, basic knowledge of computers and mathematics would be helpful.
You will get training on tools such as Excel, Power BI, Python, and other data analytics tools. These tools are currently widely used in the industry for data analysis and generating insights.
After completing this MBA program, you will get various opportunities in various sectors, such as business analyst, data analyst, BI analyst, and so on. Various sectors, such as IT, finance, and e-commerce, provide huge opportunities.
Yes, absolutely. As companies are becoming more data-driven, the demand for professionals who understand both business and data is increasing rapidly. This makes the course highly valuable for long-term career growth.